Sue Ryan - Hudson, MA real estate, Marlborough, MA real estate, top producing real estate agent.


If you want to achieve the best-possible results during the house selling journey, you need to be flexible. Because if your initial home selling strategy fails to deliver the desired results, you need to be ready to make adjustments.

Now, let's take a look at three tips to help you revamp your home selling strategy.

1. Analyze the Local Housing Market

The local housing market may play a role in your house selling success or failure. If real estate market conditions have changed since you originally listed your home, you need to adapt accordingly. Otherwise, you risk falling behind rival home sellers in a fierce real estate market.

Oftentimes, it helps to monitor home sales in your city or town. This will allow you to see if houses similar to your own are selling quickly. It also enables you to understand how your house stacks up against the competition and may help you find ways to differentiate your home from comparable residences.

2. Review Your Home Listing

If you find that buyers rarely set up home showings or visit open house events at your residence, now may be the perfect time to assess your home listing. That way, you can explore innovative ways to use your home listing to engage and inform buyers about your residence.

Generally, it helps to make a home listing as clear and concise as possible. If buyers can read your home listing and retrieve accurate information about your house, they can determine if your residence matches their expectations.

You may want to include high-resolution images of your home in your listing as well. These images can help you show off the true size and beauty of your residence to buyers. Plus, they may help you distinguish your home listing from all others.

3. Consult with a Real Estate Agent

For those who are struggling to stir up interest in a house, it may be beneficial to hire a real estate agent. In fact, with a real estate agent at your side, you can receive expert assistance as you navigate the house selling journey.

A real estate agent understands what it takes to make a home an attractive choice to buyers. He or she will learn about you and your home and analyze your past house selling efforts. Then, a real estate agent will offer recommendations to help you promote your residence to the right groups of buyers.

In addition, a real estate agent will set up home showings and open house events to showcase your residence to buyers. And if a buyer submits an offer to purchase your house, a real estate agent will help you determine whether to accept, reject or counter this proposal.

As you try to sell your home, you may want to consider revising your house selling plan. Thanks to the aforementioned tips, you can revamp your home selling strategy and move one step closer to enjoying a fast, profitable house selling experience.


Photo by Shveyn Irina via Shutterstock

As fall sets in and you’ve prepared the outside of your home for winter, it’s time to move indoors. The cooling days of fall are the perfect time for you to tackle some of those projects you have been putting off. Here are a few helpful tips to get started on your pre-winter checklist:

  • Clean out the kitchen cabinets and pantry. Take everything out and set it on the counter. Get rid of expired food boxes and cans. Then, wipe down the shelves with a mild kitchen cleaner and a soft cloth. Organize your food containers. Move older food items to the front for easier access. Once everything's back in place, wipe down the door and drawer faces too.
  • Do a freezer purge. Remove everything out of your freezer. Toss anything with freezer burn. While foods stored below 0°F will keep indefinitely, long-term freezing may reduce their quality. If you have not dated your frozen foods, now would be a perfect time to start.
  • Gather all your old magazines, books, and newspapers. Recycle newspapers. Pass magazines and books along to a shelter, senior center, or free library.
  • Toss piled up envelopes and junk mail that you may have gathered. File away paid bills, essential papers, and other miscellaneous paperwork.
  • Clear the clutter from your refrigerator, making room for new artwork, school schedules, and appointment reminders.
  • Clear out your closets. Now is a great time to remove any excess from your closets. Donating, recycling or just throwing away anything you may not need anymore is a great way to get rid of anything that may hinder you this winter.

Prep for the Cold

If you have a wood-burning fireplace, make sure all creosote is gone from the chimney since it can cause house fires. Store fresh kindling and approved fireplace wood, ready for that first cold day. Then, move on to the HVAC system. Change the filters. Even though temperatures haven’t hit frigid, it’s best to test the furnace to make sure it works.

When you've readied your home for cold weather, you can decide if fall is the right time to put it on the market. To help you with that decision, give your real estate professional a call.


Generally speaking, taking a family vacation can "recharge your battery," give you a new lease on life, and enable you to get back to work with a renewed sense of purpose. That's the ideal scenario when everything falls into place. However, if you're one of those families that are always looking for a new place to explore every year, then your vacation experiences may become more hit or miss.

While a little research can often go a long way, online brochures and articles tend to put a positive spin on what may or may not be an ideal vacation destination. Even customer reviews can give you a false impression of the desirability of a tourism spot. Just because a couple people had an especially good or bad experience in a particular tourist town, does not mean you're going to encounter similar types of service, weather, prices, crowds, or ambiance.

Online reviews, tourism information, and vacation blogs can provide you with helpful insights into the desirability of a vacation spot, but every time you try a new resort, vacation rental, or tourist attraction, you're gambling on whether or not you and your family will like it.

Since time away from work and vacation budgets are usually limited, it makes sense to do everything possible to increase the odds of planning and having a great vacation! Visiting the places you're considering staying at before you make reservations there is one method of choosing a location you'll probably love. Sometimes recommendations from close friends or relatives can provide you with some solid vacation ideas. While anonymous online reviews and blog posts can lead you down the wrong path, recommendations from a trusted friend or family member have much more credibility.

One method of ensuring a higher level of quality control over your accommodations, amenities, and -- to some degree -- your meals is to buy a vacation home. If you can find an affordable cabin, beach house, or ski chalet in a location you like, then you'll always know what you're getting in terms of living space, ambiance, environment, and local attractions. You can prepare a certain percentage of your meals at your vacation home, which can control your food expenses and make going out to dinner more special.

Another advantage of returning to the same vacation spot (and home), year after year, is that you become familiar with the best places and times to enjoy restaurants, golf courses, beaches, ski slopes, hiking trails, nightclubs, or whatever you enjoy doing on vacation. When you find the ideal "home away from home" to spend weekends, vacations from work, and school breaks, you'll always know exactly what you're getting and will have a higher degree of control over your environment and your overall vacation experience. One final advantage of owning a vacation home is that you can defray your mortgage payments and maintenance costs by generating rental income during the times you're not using the house.


If you want to streamline your home search, there is no need to worry. In fact, there are several things you can do to quickly and effortlessly discover a great house at a budget-friendly price.

Now, let's take a look at three tips to help you streamline your search for your ideal house.

1. Create Homebuying Criteria

Homebuying criteria may help you save time as you embark on a quest to find your dream home. Because if you enter the housing market with homebuying criteria in hand, you'll know what you want to discover in your ideal residence.

To create homebuying criteria, think about your home must-haves and wants. Then, you can search for houses based on your homebuying criteria and move one step closer to finding a residence that you can enjoy for years to come.

Of course, it is important to remain flexible as you pursue your dream house too. And if necessary, you should be ready to adjust your homebuying criteria as your home search progresses.

2. Hone Your Home Search to Preferred Cities and Towns

You know you want to buy a house, but you still have no idea where you want to settle down. If you make a list of preferred cities and towns, however, you may be able to accelerate your home search.

Consider your short- and long-term aspirations as you prepare a list of preferred cities and towns. For instance, if your long-term goal is to work in the city, you may want to focus on houses in or near the city itself. On the other hand, if you want to own lots of land in a small town, you may want to consider small town residences.

3. Work with a Real Estate Agent

Searching for a home on your own may prove to be time-consuming. Fortunately, real estate agents are homebuying experts who are happy to help you simplify your house search.

By hiring a real estate agent, you can receive comprehensive assistance throughout the property buying journey. A real estate agent will teach you about the housing market and respond to your homebuying concerns and queries. Plus, he or she will offer recommendations and suggestions to help you make an informed home purchase.

In addition, a real estate agent is ready to assist you in a number of ways. He or she will set up home showings, keep you up to date about new houses that become available in your preferred cities and towns and help you submit a competitive offer to purchase your dream home. Perhaps best of all, a real estate agent will do whatever it takes to help you acquire a terrific residence at an affordable price.

As you get set to embark on a home search, it generally is a good idea to enter the housing market as a prepared property buyer. Thanks to the aforementioned tips, you can conduct an in-depth home search without delay. And as a result, you can use these tips to discover your dream house in no time at all.


A home showing can make or break your chances of selling your house. Therefore, you'll want to do everything possible to ensure that each home showing is a success.

Ultimately, there are several best practices for home showings that every home seller needs to know, and these practices include:

1. Clean and Declutter Your House

A tidy home is sure to garner homebuyers' attention. Comparatively, a messy house is unlikely to do you any favors in a competitive real estate market.

Allocate the necessary time and resources to clean your house. Mop the floors, wipe down the walls and perform assorted home interior cleaning. Also, don't forget to mow the front lawn, trim the hedges and ensure your house's exterior looks great.

In addition, eliminate clutter from your home as soon as possible. By doing so, you can show off the true size of your living space to potential buyers.

2. Remove Personal Belongings from Your Home

Although you may have many personal photographs and other treasured mementos scattered throughout your house, you should put these items away before a home showing. That way, you can make it easy for homebuyers to envision what life might be like if they purchase your house.

When it comes to personal belongings, it sometimes can be tough to hide these items. However, if you store your personal belongings properly, you can guarantee these items will maintain their quality and appearance until you sell your house.

Pack up any treasured belongings carefully. Then, you can put these items in a storage unit for safe keeping. Or, if a family member or friend has storage space to spare, you can always ask a loved one to store your personal belongings temporarily.

3. Consult with a Real Estate Agent

If you're unsure about how to host a successful home showing, you're not alone. Thankfully, real estate agents are available in cities and towns nationwide, and these housing market professionals know what it takes to transform an ordinary home showing into an unforgettable experience.

A real estate agent can offer expert recommendations to help you get your house show-ready. In fact, a real estate agent can put you in touch with the best home cleaning companies in your area. He or she also is unafraid to be honest and will share any home interior or exterior concerns with you.

Furthermore, a real estate agent will teach you about the real estate market. He or she can educate you about the differences between a buyer's and seller's market, respond to your home selling concerns and questions and much more. Thus, if you work with a real estate agent, you should have no trouble making informed decisions throughout the home selling journey.

Take the guesswork out of prepping your house for a showing – use the aforementioned best practices, and you can improve the look and feel of your house in no time at all.




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